The New Era of Music Creation

Artificial Intelligence (AI) is changing the sound of the world. From full songs made by Suno and Udio to voice cloning and auto-mixing, technology now allows anyone to create music in minutes. But as the world races forward, the Pacific — and especially Vanuatu’s local artists — face an important choice:
Be left behind or learn to use these tools wisely.

Music in Vanuatu has always carried identity — from kastom rhythms, tamtam drums and bamboo flutes, to reggae, gospel, and island pop. Yet the rise of AI means the future of those sounds depends on digital literacy. The truth is simple: if you don’t understand technology, technology will control your art.

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The Local Reality

Across social media, many artists in Vanuatu are voicing their concerns. They say AI can now create entire soundtracks and voices, making it harder for human-made music to stand out. With AI-generated songs becoming more popular, people might eventually stop buying or supporting local music.

These problems aren’t new — but they’re louder now because the music industry has gone digital first. To survive in this environment, artists must become their own IT experts.

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7 Key IT Areas Every Artist Should Learn

1. Digital Audio & Production Software

Know your way around FL Studio, Logic Pro, BandLab, or Ableton Live.
Learn about plugins, mastering, file formats (WAV, MP3), and how to make radio-ready tracks from your laptop.

2. Data Management & File Security

Use Google Drive, Dropbox, or OneDrive to back up your music.
Organize your projects with clear naming, metadata tags, and version control.
Always keep a copyright-tagged copy of your songs.

3. Social Media & Digital Marketing

Master Facebook, TikTok, YouTube, and Instagram analytics.
Learn how to create consistent visuals, release teasers, and run basic ads.
Your online presence is your new stage.

4. Websites & Streaming Platforms

Understand how to upload music to Spotify, Audiomack, YouTube Music, or manage a WordPress artist site.
Control your brand — don’t let others upload your songs first.

5. AI & Creative Tools

Explore AI music generators for inspiration — not replacement.
Use AI image tools for album art and posters, or lyric visualizers for videos.
But also learn how to protect your voice model or sound from being cloned.

6. Cybersecurity & Copyright Protection

Register your songs with the Vanuatu Copyright Office.
Learn about ISRC codes, digital watermarks, and even blockchain music tokens for ownership proof.

7. Basic Coding & Digital Systems

Even simple HTML or WordPress knowledge can help you design your own music page.
Those who go deeper can experiment with AI APIs, databases, or custom apps to sell and protect music.

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The Message

The next generation of Ni-Vanuatu artists must understand that being a musician today is more than talent — it’s tech empowerment.
Every song recorded on a laptop, every upload on Spotify, and every video on YouTube is part of a global system driven by IT.

Music is still about heart and creativity — but survival now depends on digital skills.